Friday, July 2, 2010

How KTRH Talked Its Way to Greater Success

This is a brochure produced by KTRH promoting their News-talk format and it's another item shared by Charlie Pena. The brochure was apparently produced ca, 1973 - it makes reference in the text to having been doing the format for 11 years and from another source I know KTRH launched news-talk in 1962. The station flipped to an all news format in July, 1974.

The copy is too large to scan as a whole so I have broken it down into sections which are arranged below in the order they appeared; the brochure was 3 columns wide with text at the top and photos below; it probably had at least some color but the copy is only black and white. Only a couple of comments are necessary for explanation below.



This photo is not tagged but I believe it is another photo of Jack Ford who also appears in another photo below. Corrections are welcome.






















One photo from the brochure was clipped and showed only half the face of weekend news editor Carl Cramer so I have not used it.

Another thanks to Charlie Pena for sharing this material.

See the rest of this brochure published here and here.

Thursday, July 1, 2010

Marty Ambrose - Rest in Peace

I was sad today to learn of the passing of Marty Ambrose, long time traffic announcer in Houston, who succumbed to the ravages of Lou Gehrig's disease. If at any time in the last 30-odd years you've ever been stuck in Houston traffic and turned on the radio to find out what the problem was and how to get around it, then you've heard Marty. His calm and reassuring delivery probably did as much to ease the pain of the situation as any information he had to pass along.

He was there at the beginning of traffic reporting in Houston and I met him back in the 70s when I was at KODA. I seldom actually worked with him on the air as I seldom worked in drive-time shifts but I know he was as nice a guy as you could ever want to meet and a total professional.

My condolences to his family and to the greater Houston radio family on the loss of a great one.

Here's a recent interview Channel 13 did with Marty.

And the Chronicle published a nice tribute to Marty on July 4th.

Wednesday, June 30, 2010

A History of Houston Broadcasting, 1990

Twenty years ago an employee of KTRH, Philip H. Boudreaux III, produced a history of Houston Radio: The First Sixty Years. The 33 page essay is fully annotated and was based on newspaper research and personal interviews, particularly concerning events in the more recent years. I think what I have is only a draft, judging by editing marks and simple typos; there are some facts stated which are in conflict with some information I came up with but Boudreaux also uncovered some important facts that I had not been able to find.

I'll be incorporating this material in articles already posted on this blog, giving credit to Boudreaux, but here are a few of the more significant findings:

In my article on the launch of Alfred P. Daniel's WCAK I reported that Anna Clyde Plunkett had claimed in 1955, commenting on Daniel's death, that she had participated in the first radio broadcast in Houston on Daniel's station but failed to give the date or what station. Boudreaux reports the concert was on May 22, 1922, on Daniel's WCAK, not his earlier amateur stations, and it was one of the Houston Post-Dispatch sponsored concerts. From this we know that this was certainly not the first radio broadcast in Houston. Hurlburt-Still's WEV had commenced weather broadcasts on April 12 on 485 meters and the Post-Dispatch had reported on May 11 on a broadcast of an entertainment program on 360 meters on WEV which clearly was not the first by that station.

Plunkett had apparently actually claimed to be the first soloist to perform on Houston radio but even that claim does not hold up. David Westheimer, Radio-TV editor of the Post in 1955 had headlined the story 'First Performer Tells of Initial Broadcast.'

Regarding the decision of Ross Sterling, Sr., to start a Post-Dispatch radio station, it's been reported in several sources that it was his son Ross, Jr., who was interested in radio and talked his dad into taking action. Boudreaux says Sterling had two sons, Walter and Ross, Jr., and both were interested in radio and convinced their dad to buy the 500 watt Westinghouse Electric transmitter. Additionally, when the decision had been made to proceed with the station after a period of mourning over the death of Ross, Jr., Sterling turned to his son Walter to name the station. He picked the call letters KPRC to stand for Kotton Port, Rail Center. I don't know that anyone has claimed for sure who picked the call letters though I had speculated it was Daniel's suggestion.

Later in the decade when the Post-Dispatch took over the Fort Bend School Board's KGHX and moved it to Houston to be a sister station to KPRC, Sterling again turned to his son Walter to pick some call letters. He chose KTLC, to stand for K-The Largest City, referring to Houston as the largest city in Texas.

These facts came out in an interview with Walter Sterling in 1982.

Regarding the naming of KTRH in 1929, it would seem to be self evident: Jesse Jones owned the Rice Hotel and the new radio station which was to have studios in the hotel, but according to an interview with John T. Jones, it wasn't quite that direct. The elder Jones had originally wanted to put the radio station in the Houston Chronicle building but met with resistance from the paper's editor, W. O Huggins, so Jones turned to his hotel manager who declared he would be happy to provide space for the station provided it was irretrievably tied to the hotel. Hence the call letters KTRH which were announced as meaning K - The Rice Hotel.

Everything I have seen has identified Tilford Jones, head of Harris County Broadcast, owners of KXYZ, as Jesse Jones nephew. Boudreaux identifies him as a cousin.

My thanks again to Charlie Pena of Clear Channel Radio for sharing this material with me.